That's what Trump is doing, and is it working! But the most famous (or perhaps infamous) individual to popularize these techniques was Saul Alinsky, in his notorious book, Rules for Radicals.
Alinsky, who died in '72, was a '60s radical who had been involved in community action since the '30s. So he had a lot of experience.
Has Trump read this book? Is that where he got his techniques from? It sure seems like it.
Rules for Radicals for those interested in such things, is a must-own.
Alinsky said "Ridicule is man's most potent weapon," and that is exactly what Trump is doing with his comments about "Low energy" Jeb!, and "Lyin' Ted" Cruz, and "Little Marco" Rubio. God knows what he's doing to do to the Hildebeast, who is a very rich target indeed.
Alinky said to talk issues, not ideology, and that is exactly what Trump is doing. Does he even have an ideology? He appears to be a nationalist and a populist, which aren't exactly ideologies.
His enemies are trying to ridicule him (the Hitler/Nazi meme) but it's not working. Because to the leftist everything and everybody is Hitler (of course to them the most evil man in history), so that insult has worn itself out. A long time ago.
So whatever insults and ridicule the left is coming up with is not working. Make fun of his '60s Bobby Rydell haircut? Good luck with that.
The Republicans, who are clueless, are babbling about how he is not "conservative," which is doubly funny considering the party is not conservative at all. Letting the Third World pour across the borders, exporting the middle class and crushing the world beneath the American empire is not in the slightest "conservative."
If I was the Hildebeast I'd be terrified to step on a stage with him. He's going to eviscerate her, and I'm looking forward to every second of it.
Alinsky also said to build organizations, not movements. There has been a perpetual argument about this. The Republican and Democratic parties (organizations) are sclerotic and need to be destroyed. Trump, I'm sure, has an organization. After all, he's worth eight to ten billion dollars, and did not get there by himself.
But Trump's tens of millions of supporters are not an organization - they're a movement. But to sustain their victories they'll have to become an organization.
I'm sure Trump understands all this.